Learn how to Purchase UPC Codes for Amazon (2021 Replace)

Learn how to Purchase UPC Codes for Amazon (2021 Replace)

As an Amazon vendor, it’s best to already be acquainted with UPC codes and what they entail. Amazon requires sellers to have distinctive product codes (additionally known as UPC codes) to record their merchandise.

There is just one legit world producer of UPC codes: GS1. GS1 (World Normal 1) is a non-profit group that has set the worldwide customary for provide chain barcoding.

GS1 US is the group that gives UPC codes to US-based companies, however listed below are greater than 100 GS1 organizations world wide. GS1 points distinctive prefixes to model house owners in order that they will create their very own distinctive barcodes with the prefix quantity given to them by GS1.

Preserve studying for all the pieces it’s worthwhile to learn about Amazon’s UPC code insurance policies and the right way to purchase UPC codes for Amazon in 2020. 

Bounce to a piece under:

1. What’s a GTIN?

2. What are UPC codes?

3. What are EAN Codes?

4. The place to Purchase Your UPC Codes

5. Steps to Shopping for a UPC Code

6. Amazon’s UPC Code Necessities


What’s a GTIN?

A GTIN is a World Commerce Merchandise Quantity that identifies particular person merchandise – to not be confused with an precise product barcode. GTINs are a mix of GS1 US-issued firm prefix numbers and a novel product quantity, plus a examine digit that helps to make sure the GTIN is created appropriately. 

GTINs might be encoded into various kinds of barcodes:

  1. UPCs (Distinctive Product Codes)
  2. EANs (European Article Numbers)

It’s necessary to assign every product a novel GTIN, and you could make sure that each variation of an merchandise is assigned a globally distinctive quantity.

Have in mind, in most Amazon classes, sellers are required to make use of a separate UPC for multi-pack merchandise, they usually should additionally point out the ” merchandise bundle amount ” when itemizing multi-packs. Product bundles (aka Amazon product bundling) are composed of various merchandise (not multiples of the identical product) and every bundle requires its personal distinctive UPC (or EAN). For more information, take a look at Amazon’s Product Bundling Coverage and How Merchandise are Outlined.

A GTIN, together with a UPC code, can be utilized wherever on this planet. GS1 is the one official world supplier of GS1 GTINs and EAN and UPC barcodes.




What are UPC Codes?

The UPC code was the unique format for product barcodes. There are two principal forms of UPC codes: UPC-E and UPC-A. UPC-A is actually an identical to UPC-E; nevertheless, UPC-E doesn’t embrace 0s. Meaning you’ll not really see the 0’s throughout the barcode, solely throughout the corresponding GTIN.

UPC barcodes are presently the first barcodes used throughout the US and Canada. Though different international locations can scan and browse UPC codes, most international locations outdoors of the US and Canada use EANs.

When provide and demand in Europe, Asia, and Australia elevated, there was a necessity to tell apart every vendor by location. GS1 then started allocating particular prefixes for various GS1 member organizations.

Whereas sure prefixes establish the GS1 department the place the prefix was licensed, it doesn’t essentially specify the place that product was made. For instance, there’s a false impression that every one barcode prefixes on American-made merchandise will begin with a zero or one.

What are EAN Codes?

EAN or European Article Numbers (additionally known as Worldwide Article Numbers or IANs) are GS1-issued barcodes that embrace firm prefixes firstly of the numeric GTIN. Two major types of EANs are widespread amongst Amazon sellers: EAN-13 and EAN-8, which encode a GTIN-13 and GTIN-8, respectively.

Like UPC codes, EANs don’t essentially establish the nation the place the product was made.

Additionally much like UPCs, the kind of EAN you employ is dependent upon varied components resembling product class and product distribution channel.

The place to Purchase UPC Codes for Amazon

Amazon requires each vendor to register a GTIN with every product itemizing obtainable on their market. Amazon sellers can both purchase legitimized UPC codes instantly from GS1 or buy by a reseller.

There are numerous UPC and EAN resellers on the market who will attempt to promote replicated UPC codes to fulfill Amazon’s UPC code necessities. Many sellers buy their UPC codes from third-party web sites attributable to their cheaper costs — however utilizing resold Amazon UPC codes could cause extra hurt than good in the long term.

Should you don’t buy your UPC code from GS1 and buy an inexpensive replicated UPC code that doesn’t match the knowledge discovered within the GS1 database, Amazon can take away your itemizing and probably droop your vendor account.
From Amazon:

“We confirm the authenticity of product UPCs by checking the GS1 database. UPCs that don’t match the knowledge supplied by GS1 will probably be thought-about invalid. We advocate acquiring your UPCs instantly from GS1 (and never from different third events promoting UPC licenses) to make sure the suitable info is mirrored within the GS1 database.”

As our in-house Amazon professional David Cooley advises, “It’s necessary to remain updated on Amazon’s insurance policies round UPCs.”

The underside line – since GS1 is the creator of the GTIN system, they’re the one legit useful resource to examine barcode validity. 

In case you are shopping for a reseller’s UPC code off of a third-party web site, that UPC code was in all probability initially assigned to a different firm. If these replicated UPC codes belong to a different firm, Amazon gained’t affiliate your organization along with your merchandise.

Learn how to Purchase a UPC Code for Amazon

GS1 lays out 4 steps to purchasing your UPC code for Amazon.

Step 1: Decide if you can purchase a single GTIN or apply for a GS1 firm prefix

GS1 US gives two choices. For small corporations that solely promote a couple of merchandise, there’s a single World Commerce Merchandise Quantity (GTIN) choice now. This implies every UPC or barcode is barely $30 with no renewal price. Nonetheless, for these companies that see their product strains rising over the following few years, the Firm Prefix choice may be greatest.
The primary six to 9 digits of your barcode are your organization prefix. The corporate prefix is a novel identifier of the product’s producer. As a provider, your organization prefix will stay the identical on every barcode for your entire totally different merchandise. Every product that you simply supply will then be assigned a novel product code that follows your organization prefix.

Picture by Bar Code Graphics

Once more, guarantee that your single GTIN or firm prefix might be traced again to your enterprise by shopping for your prefix and Amazon UPC codes instantly from GS1. To buy your UPC codes from GS1, it’s worthwhile to fill out an software on their web site. 

Work out what number of barcodes you’ll want. What number of distinctive merchandise do you’ve? Every mixture of dimension and coloration variation wants its personal barcode. You should utilize GS1’s barcode estimator to get a extra correct image. 

Subsequent, work out which pricing plan makes essentially the most sense for you. GS1 gives quite a lot of pricing tiers based mostly on what number of totally different barcodes you intend to buy:

Step 2: Determine every product with a GTIN

The following step is to assign your merchandise distinctive product numbers, aka GTINs

Your GTIN must be a mix of your organization prefix, a novel product quantity that you simply assign, and a “examine digit” that helps guarantee that your GTIN is created appropriately.

On Amazon, UPC codes should all the time complete 11 digits, plus that “examine digit.” Your “examine digit” is calculated by GS1 based mostly on the earlier 11 digits of your barcode.

Step 3: Decide your barcode kind

The barcode kind you want is dependent upon the place your product will probably be offered or scanned. Merchandise scanned at a brick-and-mortar point-of-sale want totally different barcodes than merchandise scanned in a distribution middle or a warehouse.

  • Should you promote in each brick-and-mortar shops and on-line, it’s best to use the identical GTIN on-line and in bodily shops. 
  • Should you use Amazon FBA to meet your Amazon orders, Amazon requires that you simply place UPC barcodes in your gadgets. FBA makes use of barcodes to trace stock all through the order success course of. 

As a result of we’re speaking about barcodes for Amazon, we’ll skip to the web and ecommerce retail retailer necessities. 

Step 4: Place barcode in your product

Final, however undoubtedly not least: put your barcode in your product! 

Should you haven’t packaged or designed your labels to your product, you possibly can receive a digital barcode file instantly from GS1 to include it into the packaging and labeling of your product. 

Virtually all producers will probably be comfy with the thought of working with UPC codes and perceive the right way to incorporate them from a digital file. When you have already packaged and labeled your merchandise, you possibly can order adhesive barcode labels to stay onto your product or packaging.

As an Amazon vendor, it’s necessary to put your barcode in a spot that’s seen and scannable. 

Keep away from inserting your barcode on the sting of the bundle, and ensure there’s sufficient white area across the barcode so it’s scannable. Be sure that the barcodes you employ are printed clearly, sized appropriately, and match the knowledge on the GS1 database.

Amazon UPC Necessities

Amazon has particular necessities for sellers in terms of UPC code placement. The better you make it for FBA warehouses to simply accept, course of, and monitor your stock, the higher arrange for achievement you’ll be.

Can Amazon’s Model Registry be Used as an Various to UPCs?

Beforehand, in the event you enrolled your model in Amazon’s Model Registry, Amazon would offer you a GCID (World Catalog Identifier) that you would use because the distinctive identifier in your itemizing, rather than a UPC. 

However, as of April 17, 2018, GCIDs can now not be used rather than a UPC, EAN, JAN, or ISBN to create ASINs. In case your model has been permitted for the Model Registry program and also you don’t have UPCs, EANs, JANs, or ISBNs to your merchandise, apply for GTIN exemption.

Searching for an company to help you along with your Amazon promoting endeavors? Try our Amazon company shopping for information to learn to select the proper company for you – and why Tinuiti may be that company.

Editor’s Word: This submit was initially printed in July 2016 and has been up to date for freshness, accuracy, and comprehensiveness.

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